Yoga Studios and Australian.Yoga Membership
Australian.Yoga membership offers you permanent ownership of your page on the Australia.Yoga website. People searching for your business will have the addition of two powerful keywords – Australian and Yoga – included in your search results. This means better local search results for your business – and the flow on from this is more clients hitting the mat in your studio.
In 2019, most people are well aware that the first place people search for a product or service is in a search engine. And that being found locally by people who are looking to buy your product – or attend your studio – is where the action is. That’s why your membership of Australian.yoga is a simple solution to help boost your local search visibility and clearly identify your brand with Australian and Yoga.
1. Google Replaced the Yellow Pages:
Until quite recently, a great way for yoga studios to find new students was to place an ad in the Yellow Pages and wait for the phone to ring. Times have changed, though, and today a full 97% of people search for local businesses online. Google is the undisputed leader of the search market. This means that you have to play by the rules of the established leaders and build links back your business website.
2. Free Traffic:
Advertising is still one of the largest expenses that many small businesses face. For sure, you can pay for placement with Google Ads or Facebook Ads – but by far the best return on investment is building your backlink profile. With a solid backlink profile you can take advantage of organic seo and gain traffic from the search engines without having to pay on a per click basis.
Another way is joining search directories – but these too have become increasingly expensive – and confusingly complex. (That’s why your Australian.yoga membership is one payment, not an ongoing subscription). You may prefer a Guest Blogpost if you would rather write an article, share and interview, or contribute 500 words or more.
If you boost your Google rankings, you will have a steady stream of free traffic just waiting to be converted into paying students ready to visit you yoga studio. It sounds simple, but building a solid organic profile takes time and doesn’t just happen overnight. Membership is a step in the right direction.
3. Backlinks are Powerful Votes of Approval
Imagine each backlink to your website as a vote of confidence that your website is worth visiting. Each backlink you create points favour and authenticity to your website. More links to your website equals more votes – and more likelihood of appearing higher in the search engine results.
Building back links to your website is time consuming and hit and miss. You can spend hours trying to get a link – and sometimes they are deleted or removed after a time. That’s why your permanent, lifetime link on Australian.yoga is extra valuable for your business. We won’t delete your link – ever.
4. Timely Results:
For national and international companies, it normally takes 6 months to a year to see much improvement in Google rankings. As you might imagine, the competition for space at the top of the results is quite strong.
As a local Australian yoga studio, though, you have a major advantage. Your competitors are only the other yoga studios nearby, not those located halfway across the country. And many of them have not yet begun to harness the power of local SEO.
For sure, there may be one or two, but on the whole you can slip quietly onto the front page of the search results with a little tweaking and some judicious link building. This means that a targeted campaign can easily land you on the first page of Google local results in as little as 30 days!
And you best ally in building local seo is local links. Welcome to Australian.Yoga and please accept our invitation for membership!